INTRODUCTION
This Cross-Cultural Communication coursebook is designed to equip students with cross-cultural communication knowledge and skills necessary for successful engagement in a multicultural/multinational business environment. In detail, it is intended to provide students with:
Knowledge
- Understand how cultural formation and how categorical dimensions in cross-cultural communication impact identities and relationships interpersonally, between groups, and even internationally.
- Explore how these theories exert impacts on different groups based on values, behaviors, region, ethnicity, etc..., causing culture shocks/conflicts and culture bumps as well as communication breakdown.
- Investigate how cross-cultural communication is effectively used and applied in various environments, especially in multicultural workplace.
Skills:
- Apply the knowledge in the field to address issues of dehumanization, cross-cultural conflict, and social integration.
- Consider existing and potential strategies for enhancing appreciation and concern for different cultures.
- Recognize and address potential culture conflicts and bumps, including barriers to effective communications.
- Develop critical thinking regarding cross-cultural relations in order to better analyze and understand complex contexts.
Attitudes:
- Build cross-cultural awareness through a sense of humility, empathy, and respect for diversity and difference.
- Encourage curiosity for further learning and experience in the cross-cultural field.
- Lay a sound groundwork for doing work and services across cultures with integrity.